Healthcare marketing
22Nov, 2016

Why Healthcare Marketing for a hospital, clinic or doctor?

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Internet and smartphone penetration in India has changed the behaviour of consumers. Whenever we need to search for information, the first intuitive action is to open the internet browser and search for results. We like to browse for latest movie timings, metro timings, mall closing time and even, timings of clinics and hospitals.   Increasingly, patients are going online to check practice details of doctors, as it helps to build their faith even before seeking medical advice. A patient may check the speciality, types of patients treated, fee and timings, […]

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